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Writer's pictureEdward Hawk

Is Gluten Addiction the New Multi-Billion Dollar Sickness? A Comprehensive Report

In today’s health-conscious society, few substances are as ubiquitous and insidious as gluten. Found in a wide range of foods, gluten is not only pervasive in our diets but also poses a significant threat to both mental and physical health. Emerging research suggests that gluten consumption may be a deliberate tool used to keep people dependent on pharmaceutical drugs, masking its devastating effects on human health. This article explores how gluten is quite possibly one of the most harmful natural substances known to us, hiding in plain sight.


The Deceptive Nature of Gluten

Gluten absorption, illustration

Gluten, a protein found in wheat, barley, and rye, is often perceived as a harmless dietary staple. However, its journey through the digestive system reveals a darker story. Upon ingestion, gluten is broken down into peptides, which, in susceptible individuals, can trigger an inflammatory response. This is particularly evident in those with celiac disease or non-celiac gluten sensitivity, where gluten peptides are mistaken for harmful invaders, leading to chronic inflammation and damage to the intestinal lining.¹ ²

The Neurochemical Impact

Beyond the gut, gluten has profound effects on the brain. Gluten-derived peptides, such as gliadin, can cross the blood-brain barrier and bind to opioid receptors, mimicking the effects of addictive substances. This opioid-like activity can lead to a cycle of craving and withdrawal, similar to drug addiction.³ This phenomenon explains why many people find it difficult to eliminate gluten from their diets, despite experiencing adverse symptoms.


Blood-brain barrier, illustration
Gliadin peptide molecule, illustration

Gluten and Autoimmune Diseases

Research links gluten sensitivity to a spectrum of autoimmune conditions, such as Hashimoto’s thyroiditis, rheumatoid arthritis, and type 1 diabetes.



In these diseases, the body’s immune system mistakenly attacks its tissues, exacerbated by gluten-induced inflammation. The chronic use of immunosuppressants and other medications becomes necessary, creating a lucrative market for pharmaceutical companies.

The Psychological Toll


Mental health is another area where gluten’s impact is profound yet often overlooked. Conditions such as depression, anxiety, and schizophrenia have been linked to gluten consumption. The inflammatory response triggered by gluten can affect brain function, leading to altered mood and cognitive impairments. This connection is often masked by the over-prescription of psychiatric medications, which treat symptoms without addressing the underlying cause: gluten-induced inflammation.

Cardiovascular Risks and Beyond

While the association between gluten and heart disease is complex, evidence suggests that gluten can exacerbate cardiovascular risk factors. For instance, individuals with celiac disease or gluten sensitivity often exhibit elevated markers of inflammation, which are known to contribute to heart disease. Moreover, the consumption of gluten-containing refined grains can lead to insulin resistance and obesity, further increasing cardiovascular risk.

The Pharmaceutical Industry’s Role

The pharmaceutical industry benefits significantly from the widespread consumption of gluten. As more people develop chronic health conditions linked to gluten, the demand for medications rises. From anti-inflammatory drugs to psychiatric medications, the dependence on pharmaceutical solutions grows, creating a cycle of illness and treatment that is both profitable and difficult to break.

It’s Here, It's There, It's Everywhere...

Wheat-based or gluten-containing ingredients can sometimes be found in unexpected places in manufactured food products, often because they serve as cheaper alternatives or because they can enhance the product’s addictive qualities. Here are some of the most surprising sources and why they might be used:

1. Processed Meats:


  • Deli meats: Some deli meats use wheat-based fillers or binders as a cheaper alternative to pure meat content.

  • Sausages and hot dogs: These often contain breadcrumbs or other gluten-containing fillers to reduce costs.

  • Meat substitutes: Veggie burgers and meatless products may use gluten as a protein source because it is less expensive than other plant-based proteins like pea or soy.

2. Condiments and Sauces:


  • Soy sauce: Traditional soy sauce is brewed with wheat. Gluten-free tamari is available but is more costly.

  • Salad dressings: Some contain gluten as a thickener or flavor enhancer because it is cheaper than other thickening agents like xanthan gum or guar gum.

  • Gravy and sauces: Packaged gravies and sauces can contain wheat flour as a thickening agent, which is less expensive than using cornstarch or arrowroot powder.


3. Snack Foods:


  • Potato chips: Certain brands and flavors use wheat starch or flour as a seasoning carrier because it is a cheaper additive.

  • Corn chips: Some brands contain gluten due to cross-contamination or use of flour in seasoning. Pure corn-based alternatives exist but might be more costly.

  • Popcorn: Flavored varieties may include gluten-containing seasonings to enhance flavor and addictiveness, as gluten can enhance texture and flavor profiles.

4. Sweets and Desserts:


  • Ice cream: Some flavors, especially those with added cookies or brownies, contain gluten. Gluten-free mix-ins are available but are more expensive.

  • Candy: Certain candies, especially those with malt, wafers, or crispy centers, contain gluten to enhance texture and addictiveness.

  • Licorice: Traditional licorice often contains wheat flour, which is cheaper than gluten-free alternatives.

5. Beverages:


• Beer: Most beers are brewed with barley, which contains gluten. Gluten-free beers use alternative grains like sorghum or rice, which are more costly.


• Malt beverages: Drinks like malted milkshakes or flavored malt drinks contain gluten. Gluten-free flavoring agents are available but more expensive.


• Certain coffee and drink mixes: Instant coffee or flavored drink powders may use gluten as a stabilizer because it is a cost-effective option.

6. Soups and Broths:


  • Canned soups: Many canned soups use wheat flour as a thickening agent, which is cheaper than cornstarch or tapioca starch.

  • Bouillon cubes and stock: Some brands contain gluten-based ingredients, although gluten-free alternatives exist but are more costly.

7. Breakfast Foods:


  • Cereals: Even some rice-based cereals contain malt flavoring from barley, which is cheaper than using gluten-free flavorings.

  • Oatmeal: Often processed in facilities that handle wheat, leading to cross-contamination. Pure, certified gluten-free oats are more expensive.

  • Granola bars: These may include gluten-containing ingredients like barley malt because they enhance flavor and texture, making the product more addictive.

8. Seasonings and Spice Mixes:


  • Seasoning packets: Pre-mixed seasoning packets, such as taco seasoning, can contain wheat flour or maltodextrin as cost-effective fillers.

  • Spices: Certain spice blends use wheat flour as an anti-caking agent because it is cheaper than other non-gluten alternatives.

9. Processed Cheese and Cheese Products:


  • Cheese spreads and sauces: Some use wheat-based thickeners, which are cheaper than cornstarch or potato starch.

  • Shredded cheese: Anti-caking agents used in pre-shredded cheese can contain gluten, although non-gluten agents are available but more expensive.

10. Medications and Supplements:


  • Pills and capsules: Some medications and supplements use gluten as a binder or filler because it is a cheaper ingredient.

When avoiding gluten, it's important to read ingredient labels carefully and look for hidden sources. Additionally, products labeled as "gluten-free" provide more assurance, as they must meet strict standards to ensure they contain less than 20 parts per million (ppm) of gluten. Opting for gluten-free products may often mean higher costs due to the use of more expensive ingredients that avoid gluten contamination and maintain product quality. Understanding the addictive nature of gluten and its health implications is the first step towards breaking free from its grasp. Adopting a gluten-free diet can lead to significant improvements in both physical and mental health. However, this requires a shift in dietary habits and a commitment to recognizing hidden sources of gluten in processed foods.

How Deep the Rabbit Hole Goes—Following the Money

Compiling data to capture the revenues and profits generated from gluten-consumption related addiction and related illnesses involves several steps, including identifying relevant industry statistics, health conditions linked to gluten, and the corresponding pharmaceutical treatments. While specific data points directly connecting these industries are complex and not always explicitly available, we can piece together relevant information to provide an overview.



1. Food Manufacturing Industry Data


Global Market Size and Revenue


  • Global Processed Food Market: The global processed food market was valued at approximately USD 6.4 trillion in 2020 and is projected to reach USD 7.6 trillion by 2025, growing at a CAGR of 3.4% during the forecast period.

  • Gluten-Containing Processed Foods: A significant portion of the processed food market includes products with gluten-containing ingredients such as bread, pasta, cereals, snacks, and baked goods. These products represent a substantial share of the total processed food revenue.

Prevalence and Consumption


  • Gluten Consumption: According to the Celiac Disease Foundation, approximately 1% of the global population has celiac disease, while an estimated 6-7% suffer from non-celiac gluten sensitivity . Despite these figures, gluten consumption remains high due to the widespread presence of gluten in processed foods.

2. Pharmaceutical Industry Data


Market Size and Revenue


  • Global Pharmaceutical Market**: The global pharmaceutical market was valued at approximately USD 1.27 trillion in 2020 and is expected to reach USD 1.57 trillion by 2023, growing at a CAGR of 4.8% .

Revenues from Gluten-Related Conditions


  • Autoimmune Diseases: Conditions like celiac disease and other autoimmune disorders often require lifelong medication and management.

  • Market Size for Autoimmune Drugs: The global autoimmune disease therapeutics market was valued at USD 109.7 billion in 2020 and is expected to reach USD 153.3 billion by 2027, growing at a CAGR of 4.9% .

  • Inflammatory Conditions: Chronic inflammation resulting from gluten sensitivity can lead to the use of anti-inflammatory drugs.

  • Anti-inflammatory Drugs Market: The global anti-inflammatory therapeutics market was valued at USD 95.4 billion in 2020 and is expected to reach USD 125.7 billion by 2027, growing at a CAGR of 3.9% .

  • Psychiatric Conditions: Gluten consumption has been linked to psychiatric conditions such as anxiety and depression in some individuals.

  • Psychiatric Medications Market: The global market for psychiatric medications was valued at approximately USD 80 billion in 2020 and is expected to reach USD 99 billion by 2025 .

This table summarizes the economic impact of gluten consumption-related illnesses on the GDPs of the 8 largest economies in the world:

3. Linking Food and Pharmaceutical Industries


The interconnection between gluten consumption and chronic health conditions leads to increased pharmaceutical dependency:


Chronic Disease Management: Many individuals with gluten-related health issues require continuous medical intervention, contributing significantly to the revenues of pharmaceutical companies.


  • Psychiatric Medication Dependency: The link between gluten and mental health issues further bolsters the market for psychiatric medications, creating a cycle of dependency.

The Verdict


The food manufacturing industry's reliance on gluten-containing ingredients contributes to a range of chronic health conditions, which, in turn, fuel the pharmaceutical industry’s revenue from treatments for these conditions. The data highlights a significant economic interdependence between these industries:

  • Processed Food Market: USD 6.4 trillion in 2020, with a substantial portion from gluten-containing foods.

  • Pharmaceutical Market: USD 1.27 trillion in 2020, with significant revenues from autoimmune, anti-inflammatory, and psychiatric medications.

By maintaining a high prevalence of gluten in diets, the food manufacturing industry indirectly supports the profitability of the pharmaceutical sector through the chronic health issues arising from gluten consumption.


Conclusion


Gluten consumption is more than a dietary choice; it is a potential public health crisis. By continuing to consume gluten, individuals unknowingly fuel a cycle of addiction and chronic illness, perpetuated by the pharmaceutical industry. Awareness and education are crucial in unveiling the hidden dangers of gluten and empowering individuals to take control of their health. By eliminating gluten from our diets, we can break free from its addictive grip and pave the way for a healthier future.

 

References


1. "Celiac Disease: A Comprehensive Current Review," BMC Medicine. Available at: https://bmcmedicine.biomedcentral.com/articles/10.1186/s12916-019-1380-z


2. "An Updated Overview of Spectrum of Gluten-Related Disorders," BMC Gastroenterology. Available at: https://bmcgastroenterol.biomedcentral.com/articles/10.1186/s12876-019-1139-6


3. "Celiac Disease and Non-Celiac Gluten Sensitivity," The BMJ. Available at: https://www.bmj.com/content/351/bmj.h4347


4. Processed Food Market Size, Share & Trends Analysis Report By Type (Dairy Products, Bakery & Confectionery, Beverages, Meat, Poultry & Seafood), By Region, And Segment Forecasts, 2020 – 2025.” Grand View Research.


5. “Global Processed Food Market Report.” Mordor Intelligence.

6. “Celiac Disease and Gluten Sensitivity Statistics.” Celiac Disease Foundation.

7. “Global Pharmaceutical Market Report.” IQVIA.

8. “Autoimmune Disease Therapeutics Market – Global Forecast to 2027.” MarketsandMarkets.


10. “Anti-inflammatory Therapeutics Market – Global Forecast to 2027.” Market Data Forecast


11. “Global Psychiatric Medication Market Analysis.” Allied Market Research



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